ABN – 80929187348

(Formerly Imaginicity Pty Ltd – ABN 89070 222267)

 The Marketing Power House fills a gap in the market in that digital marketing agenc

 Digital marketing agencies are often transaction-focused or focused on media buying.

Web design firms are focused on creating attractive, functional websites.

Marketing and business coaches are often great at guiding a business owner to their own solutions and to take action but often don’t have ‘boots on the ground’, high level strategic know-how to flesh out high level strategic or tactical solutions and implement them.

We span all three.  

Maybe you have heard the saying,

“If all you have is a hammer everything looks like a nail”

 That’s what sometimes happens with specialist firms. That’s not to say that their work isn’t amazing. It’s just that when you take a macro look at the environment and understand the ENTIRE landscape, it’s only then you can identify whether a hammer, screwdriver, wrench or something else is needed to do the job. 

Get the picture?

That’s where we come in.

The Marketing Power House was originally established under another name in the mid 1990’s, as Words that Sell, when the founder, Kristina Mills (then Fitzsimmons) opened its doors. It later became Imaginicity Pty Ltd and this year changed its name to The Marketing Power House.

Kristina has experience across all areas of marketing. She started her career as a direct response copywriter, became adept at web design, graphic design, SEO, marketing strategy, business strategy, and business and marketing coaching.

Now we have a range of accomplished specialists in each field to help you achieve a great return on your investment.

When you work with us you’ll get a team of highly trained digital marketers, account managers, PPC strategists, coaches, and sales-focused designers all operating from their genius zone to help you grow your sales.

Results

We have helped many clients experience millions of dollars in growth over the years. There are too many to mention here and some are covered by Non-Disclosure Agreements however here is a selection of what we can share:

• Created and delivered numerous online courses and coaching programs on confidence, self-improvement, business growth, marketing, sales, digital marketing, and copywriting
• Spearheaded international launch of  a ‘blue ocean’ FMCG product in a highly competitive market. It is now in over 300 outlets in 9 countries, received over 120 media mentions upon launch and won two intl awards in the 1st year year.
• Attracted 100 – 200 people fortnightly to a mortgage seminar ad in Brisbane and 500+ responses to an ad in Sydney
• In 7 months, increased the annual revenuer of an ecommerce business by over 60% (millions of dollars)
  Developed 2500 pieces of SEO content for leading  travel company and managed 20 content writers.
• 6,500 leads in 24 hours from 1 email
• 958 webinar registrations in a week
• Over 800 registrations to a personal development seminar – the biggest they’ve ever had,
• Took one business from start-up to  industry leader in 18 months;
• Numerous 6 figure program launches for coaches;
• Partnered in a multi-million dollar consulting firm;
• Doubled the annual revenue of one business with one advertising pack;
• Numerous multi-six figure high ticket sales.
• Generated six figure sales selling my online products (see full list at bottom of page);
• Wrote 100+ strategy guides for a coaching franchisor to add value to franchisees;
• Developed franchisee training systems;
• and more.

About the CEO

Kristina Elphinstone Mills

Kristina Mills (also known as Kristina Elphinstone) started her first digital marketing agency, at the age of 26 in 1996. Along the way, the name has changed and the services have expanded.

She built it into a successful marketing consultancy and founded many other businesses including International Writers & Consultants Academy, Higher Purpose Movement, and now, The Marketing Power House, most of those years as a single mother.

Some other highlights:

• built a 24 person digital marketing agency
• helped clients make six and seven figure sales increases
• collectively helped make clients tens of millions of dollars
• built a six figure information publishing company
• launched a copywriting college
• launched over a dozen different businesses
• taught marketing and copywriting to over 30,000 people,
• and created over 20 courses and published two books.

Kristina has worked with clients in dozens of different industries including accounting, mortgage broking, financial institutions, franchisors, builders, home service businesses, consultants, coaches, healers, retailers, manufacturers, web designers, marketing agencies, recruitment companies, event companies, speakers and many more.

Kristina is the author of over 10 courses on marketing and copywriting, and author of ‘Superconscious Genius’ and ‘Energy Force Genius’.

Kristina’s passion is helping inspirational thought leaders  touch more lives with their message by giving them access to all the strategies, creative, and training to help them live their mission.

Apart from being an accomplished direct response copywriter, digital marketer, and business and marketing coach, Kristina also is a qualified master NLP practitioner and trainer, and has extensive experience as a medical intuitive, Gene Keys guide, Human Design, Enneagram and DISC. 

About our Team

We actively seek out people who are super good at what they do in their specialised field … especially in areas that drive a direct result. We’re kind of secretive though on who we use as the people we work with don’t like publicity.

For instance:

• An emerging super-affiliate who is producing great results on Google, Youtube, and Facebook.
• A direct response copywriter with an 8 figure track record of working with the who’s who of business
• A coach who has something truly magical about her – with the ability to inspire her clients to create miracles.
• A team of social media, web design, and tech support people who are efficient and highly trained using our own proprietary processes.